Like it or not, Social Media is NOT a Fade!  It is a Trend that has transcended family/friend communications, networking, and marketing.

There is a huge divide among my Real Estate Peeps when it comes to marketing properties on Social Media sites.  Some say Yes, some say No, and some just don’t have a clue.  I’m just being honest here .  So on to the Top 3 Reasons I Tweet and Facebook my Properties.

Top 3 Reasons:

1. My Clients LOVE it: My clients love to see me doing  everything possible to market their property.  They DID love seeing their property on the local cable channel, magazine, and newspaper.  They LOVE seeing their properties on Twitter and Facebook!

I can reach more people faster through these to networks than I can through local TV, magazine, and the newspaper.  My sellers, can Re Tweet their properties, and share my update status on Facebook.  I typically only spotlight 2 properties a day.

2. Industry Recognition: I’ve got so many Followers on Twitter and Friends on Facebook, and it’s easy to forget or not know what someone does for a living.  It’s my job to let others know.  On the flip side, I don’t smash property after property in people’s faces 24/7.

My interaction/engagement ratio is far higher than that of my marketing.  The interaction/engagement ratio has a greater success ratio in Social Media Marketing.

“Marketing in Social Media can be Non-Intrusive…”

3. Exposure and Traffic: Why have a website if no one see’s it?  Why put properties on the internet if no one knows they are there nor where to find them?  Sure they can go to Realtor.com and other sites, but I add more pictures and more information about my properties on my website.  I don’t have as many limitations!  The more my properties are being viewed, the higher probability of finding a buyer, prospect, and or client.  It’s a numbers game.

I love using Twitter and Facebook to market my properties, but I do it in a very subtly.  I think that’s the way I’ve kept so many Followers and Friends in my Social Media Arena.

“Social Media Marketing has a common principle with Real Estate; it’s a numbers game…”